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QLD Article

Make the Sensitive Choice with Taubmans

If you’re planning a building or renovation project, you have some decisions to make. Some are big and some are small. Deciding on a colour palette for example, is a pretty big one.


But if someone in your home has asthma or allergies, there’s another decision that’s more important. You need to choose a paint that won’t trigger an attack or a reaction, but instead, contributes to the health and wellbeing of individuals with sensitivities.



Look for the Sensitive Choice® blue butterfly

For people with asthma and allergies, strong smells and chemicals can cause discomfort or sometimes worse. The National Asthma Council Australia’s Sensitive Choice® program recognises products that have undergone a thorough review by their expert panel and can be considered safer and more beneficial for those with asthma and allergies.

Taubmans® has proudly held their Sensitive Choice® blue butterfly approval for over 15 years. And, as paint is in every room of your home, the choice you make now can significantly impact the overall health and well-being of your home environment.


A better choice for everyone

No matter what type of project you’re undertaking, the range of Taubmans’ paints approved by the National Asthma Council Australia’s Sensitive Choice® program covers all your painting needs: indoor, outdoor, ceilings, and trims. As well as delivering the high-quality paint you expect from Taubmans®, these paints provide key benefits to help protect your family.


Anti-Microbial Protection

Taubmans’ paints also provide anti-microbial protection to help prevent mould growth in your home. Mould is a common trigger for respiratory problems and are a commonly recurring problem in rooms like bathrooms and kitchens. It is also found in places with low air circulation, like walk-in and built-in wardrobes, and bedrooms with ensuite bathrooms.

The advanced anti-microbial properties of Taubmans Sensitive Choice®-approved paints not only combat existing mould and mildew but can also protect against future growth. This helps reduce the likelihood of these common triggers for asthmatics or allergic reactions from recurring, while providing a healthier living space for everyone in your family.

Low smell, low irritants, Low VOC

You’ve probably seen articles mentioning the benefits of Low VOC in relation to smells and chemicals when painting your home, but what exactly are they? Volatile Organic Compounds, to give them their full name, are found in many interior paints and can cause respiratory issues. Even if you don’t suffer from asthma and allergic reactions, the strong odours and harsh chemicals that most people anticipate when painting their home is something that can be minimised.


Opting for Taubmans Sensitive Choice®-approved Low VOC paints reduces air pollutants in the coatings, resulting in improved healthier indoor air quality, both during painting and after your project is finished. So, you can confidently enjoy your freshly painted home without the need for days of prolonged open windows and doors to ‘clear the air’.

Just because someone in your home has asthma or allergies, doesn’t mean you have to sacrifice on style. If you’re planning your next home makeover, rest assured that you can be bold as you like with your paint colours and have the peace of mind that you’re contributing to healthier home for everyone concerned.


Talk to your local Taubmans’ paint specialists to discover how our Sensitive Choice® approved paints can be customised to bring your next project to life.


We sincerely thank our Platinum Partners Taubmans for this editorial.

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